Steve Jobs, BMW & eBay

“Apple so easily could have gone the way of SGI, the way of Sun. Instead, it literally shapes the future of the industry. All because in 1997 Steve was able to offer a simple and compelling reason for Apple to exist. A purpose. And it’s a purpose that managed to aggregate some of the most talented people in the world to do some of their best work. Again and again.”

tags: apple

Steve Jobs, BMW & eBay

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